HWM marketing checklist - Holy Wisdom - An Ecumenical Benedictine Community

Event title*

Approved date(s) of event*

Start time of event*

:

End time of event*

:

Maximum number of participants*

Cost per person (type 0 if there is no cost)*

Event type (check one)*

In person
Online
In person and online

Will the online and in person parts of this event happen at the same time or will they happen on different dates and at different times? Please describe in detail.

Will this event be livestreamed on Facebook and YouTube?*

Yes
No

Livestream events can only take place in the assembly room.

Do you want this event to be recorded to publish later?*

Yes
No

Is registration necessary for this event?*

Yes
No

Registration deadline

Set the registration deadline a minimum of 2 weeks before the event if food is served and a minimum of 1 week before the event if no food is served.

Who can attend this event (ie. single, Christian women ages 20-40, all adults, open to all including children, only invited guests, etc.)?*

Describe the kind of person you think would be interested in this event. Why?*

Event description – what would someone want to know about your event that gets them to register and what benefits will they get from attending?*

We will use this description to describe your program.

Event schedule – include an expected schedule of activities for program/event*

What graphic/imagery do you think should be associated with this event*

Name(s) of speakers/facilitators*

Tell us about the speaker(s)/facilitator(s). Who are they and why are they presenting this event?*

Please share a photo of speaker 1 by uploading it here.

Accepted file types: jpg, Max. file size: 32 MB.

Click Choose File. Navigate to where the photo is saved on your computer. Double click on the .jpg or .png photo file to attach it.

Please share a photo of speaker 2 by uploading it here.

Accepted file types: jpg, Max. file size: 32 MB.

Click Choose File. Navigate to where the photo is saved on your computer. Double click on the .jpg or .png photo file to attach it.

Please share a photo of speaker 3 by uploading it here.

Accepted file types: jpg, Max. file size: 32 MB.

Click Choose File. Navigate to where the photo is saved on your computer. Double click on the .jpg or .png photo file to attach it.

Marketing

Your event will be marketed in the following ways. If this is what you want check Select All. If one or more of these DON'T apply, please check only the ones that DO apply.*

For instance, you may not want to list a private event on the website, but you do want us to send an email invitation to specific people.

List all dates when the bulletin announcement should appear. Announcements can appear one month before the event registration deadline and can run up to 4 times.

Paid Facebook (FB) ad*

Yes, I've budgeted for a paid FB ad (list amount below)
No, I do not want to pay for a FB ad

Paid Facebook ad: list how much you have budgeted for the ad

Weekly Wisdom enewsletter*

Yes, I want an article in Weekly Wisdom and will write and submit by noon on Wednesday of the week I want the article to appear
No, I don't want an article in Weekly Wisdom

Who should the event promotion emails go to?*

Who else, not listed above, should get the event promotion emails? Or maybe the email should just go to local Sunday Assembly members, etc. Be specific.*

Who should emails about the event come from?*

Additional ways/places you wish the communications team to market the event

Please give specifics of other places you wish us to use to market your event.

Comments

Anything else we need to know?

Your name*

First Last

Your email*

Name of coworker who is accountable for this event*

First Last

This may or may not be the same name as the person filling out this checklist.

Holy Wisdom Monastery Marketing Checklist

Marketing